Lloyd Traven

Friends and fellow horticulturalists have called Lloyd a 'mad scientist' and 'plant geek' due to his passion for growing quality plants matched only by his commitment to using advanced technology combined with sustainable and organic growing techniques.

Lloyd graduated summa cum laude from Delaware Valley College of Science & Agriculture in 1979 and attended Cornell University Graduate School in floriculture and ornamental horticulture. In the 1980's Lloyd worked in market research and special projects at Ball Seed Company developing Spark Plug, pelleted seed products and worked on the Genesis Seed project.

Lloyd and Candy purchased the Peace Tree Farm property in Bucks County, Pennsylvania in 1983. They have grown Peace Tree Farm from 'the little greenhouses up on the hill' to an established and respected operation among international horticulture. Lloyd is a technology guru and advocate for small growers, being among the first to successfully invest in sophisticated environmental control systems for their operation. He conducts seminars and makes presentations at growing industry conferences and conventions.

As an author Lloyd has contributed to GMPro Magazine, OFA Bulletin, Greenhouse Product News, Greenhouse Grower, and GrowerTalks. He is a member of the Council of Advisors for GMPro Magazine and Greenhouse Product News.

Candy Traven

If Lloyd is the technological mastermind behind Peace Tree Farm, then certainly Candy is the heart of the operation. Her gift of a potted coleus to him early in their courtship was beginning of their journey together as growers.

Before they purchased Peace Tree Farm Candy managed a retail plant store in Philadelphia, worked as a plant breeder in the Department of Plant Breeding and Biometrics at Cornell University and as an interior plantscaper in Illinois. Candy is skilled in the art of creating container gardens and decorative elements such as topiaries. She convinced Lloyd that they should specialize in growing herbs. As a result, Peace Tree Farm's production of herbs has grown from 5,000 plants in their first year to over 800,000 last year. Her sound instincts and steady hand on the business side of Peace Tree operations has helped the company remain strong through many seasons.

Lloyd and Candy are available for speaking engagements and seminars. Please contact us to make arrangements.